Prohibited Campaign Practices

To ensure that your campaign is approved on our network, please refer to this list of prohibited campaign practices.
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Written by David
Updated 3 years ago

False or Misleading Practices

Your campaign must clearly communicate all promotional offers and material terms.

Example: You should not say that something is free or has a free trail if there are any charges involved, unless these charges are clearly mentioned at the same time. 

Your campaigns should not use any deceptive practices.

Example: Landing pages should not mislead users, if you are selling a product or a service, make sure that it is clearly noted as such and not made to seem like an editorial page.

Do not include misleading claims in your campaigns that you cannot justify or support.

Example: Do not run a campaign that promises a cure for a disease when this is not the case.

Your campaigns cannot be slanderous. Do not spread false information or rumors about any person, product, company or service.

Do not use inaccurate or deceptive images in your campaign.

Examples: Your campaign should not use any digitally retouched images or fake buttons such as “play” buttons that mislead the user to think there is a video when there isn’t one.

Your campaign must not use fake reviews or testimonials.

Example: Your campaign may not feature fake social media comments or fake reviews from users.

Your campaign must not create a false sense of urgency.

Examples: Your campaign cannot use countdown clocks, timers or false claims about special offers or limited availability.

Your campaign cannot claim third-party endorsement if the product or service does not have an endorsement from that given person or company.

Example: Campaigns may not use registered logos such as “As Featured In” or “In the News” when your product or service has not been featured in these media sources.

Your campaigns should not make any specific weight loss, money-making or money-saving claims.

Example: Campaigns may not mention a specific amount of money that you could earn effortlessly by working from home or promote a webinar that will make you earn money easily. Campaigns should also not promote a weight loss program claiming a specific number or kilos lost in a given time frame.

Law Violation

Every element in your campaign must comply with all relevant laws in the region you are targeting.

Examples that would violate these laws include:

  • campaigns that promote a product or service that is prohibited in the targeted country
  • campaigns that promote a product or service that is illegal
  • campaigns that infringe on any copyright, trademark, privacy, publicity or any proprietary rights.
  • campaigns that violate the rights of any third party, or use content created by a third party without permission

Content must not contain photos of individuals without written consent. You must hold the rights to all images you upload and use in the Earnify network.

Your campaign cannot use the name, image, or include false endorsements of any celebrity or person without their written consent.

Example: You cannot use a celebrity as a way of advertising a product unless you have permission to do so.

Your campaign cannot include content written or created by a third party without permission.

Examples: Plagiarism of any kind: titles, images, or landing page content.

User Information and Targeting

You must not directly capture any personally identifiable or sensitive user information, without consent.

Your landing page must include an updated privacy policy, terms of service and contact page. If you are targeting European users, you must include a GDPR compliant policy.

Examples of personal information include: email addresses, home addresses, date of birth, phone numbers, credit card numbers, race, religion, sexual orientation, disability status or medical records.

  • You must not associate tracking mechanisms with personally-identifiable information (PII) for any purpose  
  • Your campaign must not target or advertise to children under the age of 13 

Network Abuse

Your campaign must not use websites that are designed to collect a user's personal information or harvest personal information with the intention of distributing that information without consent.

Examples of personal information include: email addresses, home addresses, date of birth, phone numbers, credit card numbers, race, religion, sexual orientation, disability status or medical records.

Your campaigns must not use websites or content that contains or causes the download of any spyware, malware, or software without users' consent.

Examples: Computer viruses, ransomware and other malicious programs or apps

Cloaking / Browser Manipulation

You must not use any techniques to alter the true destination that users are directed to or use URLs that direct users to different landing pages. The landing page we see during the approval process must be the landing page every click visits. Some methods of manipulation include:

  • redirecting a user to a landing page other than the one we have approved
  • manipulating the content on the landing page for a specific ip address, country, browser, operating system or carrier
  • manipulating the content on the landing page for a specific referrer
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